When is the Best Time to Post on Instagram?

There is no “one-size-fits-all”, perfect time to post. But luckily there is a simple way to figure out what time is best for you without purchasing fancy analytics software.

Peak online time is when the majority of your followers are active. Figuring out when your followers are most active will tell you when is the optimal time to automate your posts. 

How? Easy, ask Instagram.

  1. Head to your business Instagram account profile page and click the top right button.

  2. Click Insights.

  3. Go to the Audience tab.

  4. Scroll down until you see Followers.


  5. Boom, done. Be sure to look at the day too because optimal time may vary.

    Told you it was easy!

    Taking those few extra moments to see when your followers are most active can make all the difference. Remember, more likes equal a happy Instagram algorithm and more activity directed to your account.

    For more tips on optimizing your social media and boosting your online presence, check out the rest of the Localfluence blog.